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A bull run for venture capital funding in 2021

Global technology startup funding clocked in at a record $621 billion in 2021. Southeast Asia startups raised almost $25 billion marking its coming of age as an important, albeit young, tech corridor. In the first quarter of 2022, as macroeconomic and geopolitical conditions continue to evolve in a melting pot of spiralling energy costs, inflation, and interest rates coupled with a war in Europe, how will the rest of the year play out?

Data from Crunchbase seems to indicate continued strength as global startups raked in $61 billion, the 4th month above the $60 billion mark in the last 12 months. Close to $3 billion was invested globally at seed stage. Startup investors deployed another $18 billion at the early stage and just over $40 billion at the later stage and technology-growth stage. This is amidst a changing landscape where global VC funds are raising record mega funds. Andreessen Horowitz closed on a host of new funds this year, with its eighth fund at $2.5 billion, its fourth bio-related at $1.5 billion, and a third growth fund at $5 billion. Fintech specialist Ribbit Capital closed its seventh fund at just under $1.2 billion, marking its first billion-dollar fund.

Source: Crunchbase (4 February 2022)

 

While the figures for Q1 2022 Southeast Asia funding are yet to be released, funding news throughout the first three months of the year seems to suggest a good quarter for the region, especially with regard to smaller deal sizes of below $50 million.

Sequoia-backed Multiplier, a startup that enables companies to hire and pay remote workers while complying with local laws, raised $60 million at a $400 million Series B valuation with New York-based Growth Equity Tiger Global as its lead. This came barely 3 months after the company’s Series A of $13.2 million. Tiger Global, together with Cathay Innovation and Sequoia, wrote a cheque to Singapore-based AI Rudder, the leading voice artificial intelligence start-up, leading the $50 million Series B funding – less than 6 months after the company wrapped up its US$10 million Series A in November 2021. Tonik Digital Bank targeting Philippines unbanked consumers closed a $131 million round of Series B equity funding in February 2022 led by Japan’s Mizuho Bank. A VC syndicate led by Vertex and includes Prosus Ventures, AC Ventures, and East Ventures injected $30 million in Series A funding into Indonesia-based fishery and marine platform Aruna. Who would have imagined a Southeast Asia Series A round ballooning to $30 million 12 to 24 months ago!

In parallel, investors have raised concerns about the rapid pace of deals and high valuations. Having said that, it could take time for a correction to reveal itself on a market-wide scale. VC and private equity firms are sitting on immense piles of cash earmarked for startups, and competition for deals remains high. The deal-making pace of Q2 2022 will dictate the direction of venture funding for the rest of the year.

 

Geopolitical risk threatens to trip up venture capital’s global stride

The venture capital model is predicated upon fast growth and rapid scaling. Adding to the lingering pandemic woes is a crucible of geopolitical risk involving the world’s largest nations US, China, and Russia. For VCs, these geopolitical risks can make it more difficult to raise capital from LPs from sanctioned countries. Increased and enhanced due diligence will be necessary to avoid raising capital from sanctioned sources. Speaking to entrepreneurs in Singapore, Indonesia, and Malaysia, we observe that Southeast Asia startups have little to no dealings with Russian investors. However, some startups we spoke to have reported various delays in their supply chains, especially for parts that originate from Europe.

A Reuters report in March 2022 highlighted that global investors have pursued a re-allocation strategy into crypto and blockchain and away from real estate and bond funds, seeking exposure to a sector they believe could withstand the fallout from the Russia-Ukraine conflict. Venture capitalists invested around $4 billion in the crypto space in the last three weeks of February 2022. Bain Capital Ventures, a unit of private equity firm Bain Capital, for instance, announced in March 2022 that it is launching a $560 million fund focused exclusively on crypto-related investment.

 

Rising Inflation, Rising Interest Rates: A Threat To Venture Capital And Entrepreneurship?

For the first time since 2018, the Federal Reserve lifted the target for its federal funds rate by a quarter of a point, in order to battle rising inflation, thus signalling the end of a long-lasting pool of cheap capital for companies. Based on historical rate hikes globally, interest rates when they do change are expected to do so gradually. Three or four rate increases by the end of this year could add up to 1% or more to base interest rates in the US.

While higher interest rates will likely lead to a pullback in liquidity, this might have a balancing effect in that it may prevent market pricing and valuations from being driven up to unsustainable levels over the next few years.

The reduction in liquidity may also push VCs and founders to seek alternative forms of capital financing, including venture debt, which will in turn come at higher borrowing costs with venture lenders mirroring (or at least partly mirroring) any interest rate increases in the market at large.

There are two types of companies that need to be careful: companies that are “all tech and no revenue” or “all revenue and no tech”. The critical question is whether these companies are indeed solving real problems for people in a sustainable manner.

Further, such a liquidity pullback may have a disproportionate impact on later-stage technology companies that are pre-IPO (as we witnessed in Q1 2022 in the US). In this scenario, founders and investors will likely delay major liquidity events in order to prevent valuation discounts, given the recent poor performance of many newly listed technology companies.

It’s not all doom and gloom, however. Many technology companies that had a funding event in the past 12 months have likely raised more cash than needed. These companies will likely have to cut expenditures with the aim of extending their cash runways.

Companies can also raise extension rounds, offering shares at the same price as the most recent funding round. Extension rounds were common at the start of the COVID-19 pandemic as they allowed investors to double down on promising companies without having to face steep valuation uplifts amidst an uncertain trading environment.

Many companies with healthy cash flow turn to venture debt and growth debt to shore up balance sheets. A prime example in 2020 was AirBnB which turned away from equity in favour of $2 billion debt at a 10% interest rate from Silver Lake, shoring up its balance sheet despite having close to $4 billion in cash reserves already.

And not to forget that such moments can offer a silver lining for strong founders; market share can be hard to grow when times are good and competition fierce, and perhaps more easily gained during a downturn provided the company is well-financed with a strong team in place.

John Chambers, Chairman Emeritus of Cisco and founder and CEO of Palo Alto’s JC2 Ventures, shared his views that startups are nimble and flexible which works in their favour, highlighting examples of how Cisco and Amazon had trod on similar paths to becoming industry leaders.

 

Tight Labour Market

It is likely that the Southeast Asian tech ecosystem is entering a golden phase as the tech market continues to grow strongly over the years, speedbumps notwithstanding. Global and pan-Asian tech giants have recognised the region as a strong potential growth engine as part of their global ambitions. As these giants expand in Southeast Asia, the competition to attract and retain talent is becoming a challenge among startups and their larger counterparts. Startups are finding it tough to hire new and replacement employees and expensive to compete with their better-funded, larger, global competitors.

Speaking to regional startup founders and CFOs, we observed a few notable trends. Product, Technology, and Sales are the most challenging positions to fill. There is a growing trend of candidates who accept job offers but do not turn up for work on Day 1. Their reason: they have been offered up to 50% or even 100% more in salary to jump ship. Candidates are also asking for sky-high salaries and are attracted to “frontier” tech like crypto and Metaverse companies.

Startup CFOs tell us that they try to counter these trends with strong and regular internal communications and frequent external initiatives aimed at potential new applicants. Social media, such as LinkedIn, is a valuable tool to grow the employer brand influence of a company. A startup we surveyed is launching what it calls a “Craftsmen Program” to retain team members who have strong coding skills by providing them with visible career path progressions. Last but not least, the delayed nature of the ESOP (employee stock option plan) vesting schedule does also help with retention.

 

The role of debt financin

2008 (GFC), 2020 (COVID-19) and now 2022. Bumpy years where prudent leadership teams were/are eager to hold on to more cash and shore up balance sheets.

Debt financing can help companies prolong the life of expensive equity already raised. Having an extra 20% or 30% cash cushion gives leadership teams more options by extending the company’s runway, accelerating growth, and staying ahead of the competition.

As for rising interest rates, venture lenders will continue to price in risk and mirror market movements. Where bank rates edge upwards venture lenders are expected to generally mirror that movement by way of interest rate adjustments and even adjustments to warrant option coverage, all with the objective of risk-adjusted pricing. In fact, increased interest rates notwithstanding, our conversations with other regional venture debt operators point to strong deal flow in H1 2022. From Europe to India, and in Southeast Asia considering our own deal flow pipeline, indications are positive that a strong lending pace will continue into the rest of the year. However, lenders are also more cautious of who they lend to and will necessarily tighten the qualification requirements and their credit lens.


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What a difference these past two years have made!

Whenever I was invited to speak about venture debt in the past, I always start by explaining to the audience that venture debt is a form of business financing that is tailored for venture-backed, high-growth startups who do not have the collaterals nor track record generally required by traditional banks. When used appropriately, venture debt is an attractive form of growth funding because it minimizes dilution of a founder’s (& early investors’) ownership stake.

Fast forward to February 2022 where I addressed a virtual room of startup entrepreneurs from SEA Founders – a community of growth-stage founders in Southeast Asia. I was very heartened by the sophisticated level of understanding about financing tools to power startup growth. Comparing this to when I first started out in venture debt in 2015, these founders have certainly become more acquainted with its use case.

However, I thought it would be useful to clarify some terminology and practices. This will be a handy guide for founders when talking to venture lenders as part of their next fund raise:

Convertible debt is not venture debt.

Venture debt is a bit like a mortgage loan. If we want to buy a house, the bank will provide us with a mortgage loan that we progressively pay down. Before we accept the loan, we would do our maths, asking ourselves, “how much do we have to pay on a monthly basis for this home loan? What are we comfortable with?” Once we decide, we don’t think about it much until the home bank loan is fully repaid. Once fully repaid, the house is ours.

On the other hand, convertible debt is where we borrow money to buy a house, but the lender has the option to decide if he wants the loan repaid in cash or take a portion of the house in return. Here the borrower has to deal with the uncertainty of whether a part of the house may eventually belong to someone else. Hence, a convertible debt is not venture debt.

Shares are not given free to lenders via warrants.

Due to the risk profile of a startup company, venture lenders will ask for warrants, which is an option to buy some shares in the company in the future at an agreed price. I think it’s important to understand that you’re not giving the equity warrants to the lender for free. The lender actually needs to pay and convert the option into shares of the company at a cost.

The way we describe it at Genesis is that we are investing debt into the portfolio company while simultaneously playing the role of small-time equity investor. Because we believe in your company, we’re willing to provide debt financing to grow the company. And because we have done our homework as an investor, we would love to be able to put some equity to play too.

Covenants can be used for instilling financial discipline

Many founders’ initial reaction to covenants is generally negative. However, I believe if designed reasonably, it can bring financial discipline and performance milestones for startups.

Early-stage start-ups tend to have big dreams. Founders would say to me “I am aiming for five million revenue this year and twenty million next year. Based on P&L. I think I am comfortable with a debt to equity ratio of forty percent, so I want to borrow five million dollars in venture debt.” But when we propose business and financial covenants around the loan, founders would come back and revise their projections e.g., “I can’t grow 4x within 12 months.”

A very canny CFO from one of our portfolio companies once shared that taking on venture debt has allowed him to introduce financial discipline within his startup. An example would be working out the mortgage repayment I described earlier and discipline is needed to make repayments on time. Having a venture lender onboard gives him the confidence that he has passed the stringent credit litmus test and he can confidently tell prospective VCs that he has a track record of being financially disciplined. Therefore covenants that are structured reasonably will help companies grow, rather than suffocate. Hence it would be useful to have a candid conversation with your venture debt lender on the purpose of the proposed covenants.

I hope the above “advanced level” clarifications about venture debt is useful for you. For an elementary overview of venture debt, please read this article on the Top 10 Questions Every Founder Asks About Venture Debt.”  If you have any questions on how venture debt can support your startup’s growth, please do not hesitate to contact me.

(A version of this article first appeared on LinkedIn on 28 February 2022.)


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Partner Martin Tang talks to David Kim, CEO Roundtable Bridging Asia podcast host and seasoned banking professional, about his career journey and the use case of venture debt.

In summary:

    • A venture debt is a loan for start-ups to minimise the dilution of founders and early shareholders’ equity stake.
    • Venture debt has been in Southeast Asia for six years; still relatively young compared to US and Europe.
    • We will stand on the shoulders of these giants and learn how to accelerate development.
    • Venture loans work similarly to mortgage loans in that the principal and interest are repaid in equal measure. Usually there is no collateral as startups usually do not have collateral.
    • Genesis’ investment philosophy focused on Southeast Asia; agnostic of sector but must have impact and ESG components.

Read the full interview in the Korea Economic Daily (Korean) here.

Watch the CEO TV (CEO Roundtable Bridging Asia) podcast (English) here.


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Genesis is exploring various deeptech startups in healthcare, energy storage, sustainable energy, and smart mobility. We believe that beyond the first wave of Southeast Asia startups that are disrupting retail, commerce, and finance for consumers and businesses, the next wave of disruptive startups is already in their early growth phases. For instance, plant-based to lab-grown food companies; sustainable farming and energy; and healthcare technologies are leveraging cheaper, faster processing chips to develop home-based devices that can monitor individuals outside the clinical environment.

 

Battery Technologies That Could Power The Future

Cheaper, denser, lighter, and more powerful. These are the attributes of a futuristic battery pack that every device maker wants. From iPhones to laptops and electric vehicles (EVs), a battery that can store energy for use continuously without having to charge for at least 24 hours would be a breakthrough. 

At CES 2022, HyperX showcased the Cloud Alpha Wireless, claiming the wireless headset can operate for 300 hours, (or more than 12 days of use.) Avid gamers would be thrilled to have this device. Range anxiety is an issue that all car manufacturers are working hard to resolve; and the Mercedes-Benz Vision EQXX concept EV was unveiled with a claimed range of 1,000 km, packed with a 100kWh battery that is 50% smaller and 30% lighter. Current Tesla EV models can push the 600km range with additional specifications. With more EV models launching into mass production, would 2022 be the year that the EV tsunami comes ashore?

 

Entering The Metaverse Will Become A Necessity For Brands

For the uninitiated, the metaverse is an immersive virtual world that will serve as a form of the embodied internet. It is a general term most commonly associated with Mark Zuckerberg’s dream of migrating social media platforms into virtual and augmented realities.

Bloomberg shares that fashion and beauty companies are selling visions of metaverse makeovers, in which avatars get dressed and dolled up. Luxury brands like Gucci, Balenciaga and Burberry have been sketching and planning digital fits to adorn digital users. Louis Vuitton released an exclusive capsule collection that featured the League of Legends gaming universe, including special Prestige skins for the League of Legends Champion, Qiyana. PulpoAR will offer virtual makeovers. Other companies, like Procter & Gamble, are adding more subtle beauty experiences like BeautySPHERE, which walks users through the ingredients and processes used to make their cosmetic products.

 

Digital Twins in Healthcare

Digital twins of human organs and systems are a closer prospect, according to a Forbes article on The Five Biggest Healthcare Tech Trends In 2022, and these allow doctors to explore different pathologies and experiment with treatments without risking harm to individual patients while reducing the need for expensive human or animal trials. A great example is the Living Heart Project, launched in 2014 with the aim of leveraging crowdsourcing to create an open-source digital twin of the human heart. Similarly, the Neurotwin project – a European Union Pathfinder project – models the interaction of electrical fields in the brain, which it is hoped will lead to new treatments for Alzheimer’s disease

 

TeleHealth Could Be A Quarter of Trillion Dollar Industry

According to the HIMSS Future of Healthcare Report, remote healthcare and telemedicine have gone mainstream with the pandemic restricting people from going out. During the first months of the pandemic, the percentage of healthcare consultations that were carried out remotely shot up from 0.1% to 43.5%. Analysts at Deloitte say that many doctors and patients have shed their discomfort with video visits, setting the stage for their continued use post-pandemic. McKinsey is of the view that Telehealth could be worth $250 billion with the acceleration of consumer and provider adoption of telehealth and extension of telehealth beyond virtual urgent care in the US.

In line with the envisaged growth in remote healthcare and aging population demographics, new generation wearable technologies equipped with heart rate, stress, and blood oxygen detectors are needed to enable healthcare professionals to accurately monitor vital signs in real time at home. GE Healthcare is creating the next generation of patient monitoring with wearable sensors. In the future, light-weight, even printable technology could help in ensuring patients’ safety in recovery after medical operations. Monitoring technologies offering precision in performance could give healthcare officials new possibilities to monitor patients from afar.

Some of these technology trends may be available very soon and others will be very important in  the future as they begin graduating from R&D labs and enter the marketplace.  We hope to see more great tech become commercially ready as these will impact our lives and make us healthier people. Until 2023!


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19 May 2021/ by CrestBridge

With market awareness of venture debt low, it is private debt’s best kept secret. That hasn’t stopped venture debt from substantially growing its market share of the start-up ecosystem.

Here are 5 reasons why this under-utilised asset class will boom over the next 3 years:

  • It is a growth powerhouse with $47b worth of assets under management in 2021.
  • There are only a few venture debt managers in the market right now.
  • Start-ups like not giving up their equity in return for a cash injection.
  • The returns are high relative to other fixed income investments.
  • The rise of SPACs complements venture debt.

Read the full article here.


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Founded in 2016, Milieu Insight is a consumer research and analytics company that connects businesses directly with their target audience. Milieu’s platform offers businesses a wide range of tools for accessing, analysing, and visualising high-value and timely consumer opinion data to help power better decision-making and strategy in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam.

By leveraging technology and applying consumer research best practices, Milieu built an opinion-based insights platform to connect communities to organizations, making understanding consumer sentiments and behaviours quick, simple, and fun! Milieu’s mobile app user base has grown from 500,000 users in 2019 to over 2 million users in 2020. It has also increased its enterprise customer base by 300% to 180 customers as of October 2021, up from 45 at the start of 2020.

Recent news: Milieu has raised US$5 million in its latest funding round for product innovation, developing new software as a service-oriented consumer insight offerings, and expanding beyond South-east Asia (11 November 2021).

“Genesis believes that the consumer insights industry is due for a tech upgrade and the strong value that Milieu brings to corporates that want to know what their customers are thinking and where the trends are heading. When we first encountered their research and insights, we knew that Milieu was solving an important, real-world business problem of consumer insights and their approach could revolutionise the industry,” said Dr Jeremy Loh, Co-Founder and Managing Partner at Genesis.

The traditional market research industry was based on primitive methodologies and inefficient processes. Milieu was born out of a conviction that its co-founder and CEO, Gerald Ang, had — that market research should be there to make everybody’s life easier, not tougher. Therefore, he decided to build his own tech-driven automated research product that would operate more efficiently and intelligently, thus revolutionising the way market research is conducted. From Gerald’s perspective, the COVID-19 pandemic has disrupted many industries, but it has only been an accelerator in driving the acceptance of online research.

”Empowering people to share their opinions effortlessly has always been our goal. Our partnership with Genesis allows us to continue building on our positive momentum, improving the user experience of our solutions and reach a wider audience, without experiencing high shareholders’ dilution,” says Gerald.

Recent research published by Milieu include the silent mental health crisis in South-East Asia, the tipping point for switching to electric cars, and where E-wallets stand in the future of payments. Its innovation and insights have not gone unnoticed by the industry, winning the team nine industry awards since 2019, including Campaign Asia’s Most Valuable Product, Marketing Interactive’s Market Research and Programmatic Agency of the Year, as well as several Mobile Experience (Mob-Ex) awards.


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Pace, a Singapore-based fintech solution company that allows customers to ‘Buy Now Pay Later’ (BNPL), today announced that it has raised USD40 million in its Series A investment round. Investors that joined the round include UOB Venture Management (Singapore), Marubeni Ventures (Japan), Atinum Partners (South Korea), AppWorks (Taiwan), and a series of family offices from Japan and Indonesia. Previous investors, Vertex Ventures Southeast Asia, Alpha JWC, and Genesis Alternative Ventures also participated.

Following this investment round, Pace is now the fastest growing multi-territory BNPL player from Singapore. The new funding will go towards expanding technology, operations, and business development, to hit a Gross Merchandise Value run rate of USD1 billion in 2022 and grow its user base by 25X over the next 12 months.

To date, Pace has more than 3,000 points-of-sale across the region, driven by Pace’s ability to increase overall sales up to 25% by leveraging local customer insights, while driving repeat purchases from Pace’s fast-growing base of users.

Launched in 2021 by Turochas ‘T’ Fuad, Pace has successfully grown its overseas operations by working closely with regulators and adapting ultra-local approaches, such as integrating frequently used in-market payment methods to build resonance with merchants and shoppers. It will continue to replicate a hyperlocal framework as it goes live in new countries.

Read the full article here.


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Read the full article here.

Southeast Asia’s business community is buzzing as many of the region’s tech unicorns prepare to go public. Their listings are a validation of the blood, sweat, and tears of their founders, who will be worth millions through the value of their stakes in these companies.

However, according to a Tech In Asia report (26 October 2021), large tech companies that have gone public over the past three years, as well as those that are planning to have an IPO soon, indicates that many Southeast Asian founder have faced greater levels of dilution compared to their peers from other regions.

One possible reason cited for the higher level of dilution is that South-east Asia is not a single integrated market, unlike China or the US.

Another reason may be that most of these companies went through their initial fundraising at a time when venture capital interest in the region was far lower than it is today.

The article also highlighted the rise of venture debt in the SE Asia region could likely to ​improve this dilution problem. Venture debt is seen as founder-friendly, as it helps over-diluting shareholder equity at the early stages of a company’s growth.

On this issue, Genesis’ Managing Director, Jeremy Loh said, ““When these companies went through their initial fundraising rounds, venture debt was not a well-established source of funding in this region. However, the landscape has changed over the past two years. With increased acceptance of venture debt as a complementary financing tool, I am confident that future unicorn founders can retain a larger portion of their shareholder equity”.

Read the full article here.

Read more about venture debt: Top 10 questions Every Founder Asks About Venture Debt


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November 4, 2021by Eddy Ng

As an early-stage start-up founder, you are dealing with many different business issues simultaneously every day and working capital might not be high on your priority list. However, working capital is an important key to your company’s success.

Working capital is to your company as wind is to a sailing boat. You might drift along without it, trying your utmost best to row hard to avoid the rocks. However, to make good headway, you really need wind to provide that boost.

So, what is working capital in the context of finance and accounting? Working capital is basically the funds that you need to run your day-to-day operations. This affects many aspects of your business, from paying your suppliers to keeping the lights on. This sounds simple, but this is also one of the main reasons why a lot of start-ups fail.

Think of this as a cycle:

 

 

To extract as much efficiency from the way you manage your cash, there are a few important ingredients that you will need:

  1. Collect cash upfront from sales (Receivable cycle): One way to do this could be to consider a small discount for customers who are willing to pay upfront for your product.
  2. Negotiate for favourable credit terms with suppliers (Payable cycle): Look to grow the relationships with your suppliers and hopefully they will be more flexible when it comes to prices and payment terms.
  3. Keep your inventory to as low as possible (Inventory cycle): You don’t want cash tied up in products that no one is buying!

The key to this is that you want to hold onto your cash longer and try to get paid quicker. This might sound easy on paper but executing this well in reality is complex. For start-ups that are dealing with large enterprises, conglomerates, and government entities, this gets even more complex as you are now dealing with longer payment terms.

This is an area where Genesis can come in to help to bridge this cashflow gap. Venture debt, when structured properly, can unlock capital earlier for your business to generate and fund new sales or investments, while minimising shareholder’s dilution. You can read more about venture debt here and the different types of loan structures here.

Managing your company’s working capital and cash flow in an efficient and effective manner is crucial for success, especially in the world of start-ups. Paying attention to these cash movements on your balance sheet will help you be a better founder and bring you closer to your goals. Let us work closely with you to understand your funding requirements.

If you have any questions, please get in touch with me.


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October 25, 2021by Martin Tang

I did not want to write another article about “5 steps on how to scale your business” nor “the 10 things you must do to go from 100 – 1,000”. There are many good articles already published.

I would like to share a story of a local Japanese ramen shop I chanced upon. Its USP is to bring quality ramen to the average diner at affordable prices. That’s a big sell, given that the average cost of a bowl of Japanese ramen is three to five times that of a bowl of local wanton noodles. Intrigued but extremely sceptical, I decided to give it a try.

An entry-level bowl of ramen at this establishment costs $6.90 and comes with ramen, two slices of meat, garnishings, and a very hearty broth. It was tasty and wallet-friendly. I was sold.

I went back a second time last weekend. This time, while I ate, I Googled the history of this shop and came across an interview with the two founders. Prior to starting their ramen shop, they had no F&B background. But to my amazement, they were able to scale their business to seven outlets since starting in 2015. How did they do that in a hyper-competitive and cut throat F&B sector? I was sure that they must have a special formula for success.

And this is what I found out:

  1. The founders wanted to make an honest living doing something they felt passionate about: For them, this meant being committed to selling “affordable ramen for the masses”.
  2. They were obsessed with creating a product that customers love. Their aspiration was to bring a bit of happiness to each customer’s day with their ramen.
  3. They disrupted the status quo by always finding a better, cheaper, faster way of doing things. They designed processes to cut costs in areas so that staff are not bogged down by non-core activities. This allowed them to keep their team lean.
  4. They budgeted for the inevitable rainy day and did not give up when things didn’t go according to plan. When they started their first stall, it was at “a low-cost location” so that the losses would be manageable even if business was slow. Business was brisk in the first few months, but they lost all their profits when the school holidays came. Instead of giving up, they relocated somewhere else with higher traffic.
  5. Through monthly profit-sharing, improved staff welfare, and positive working environment, they have a employee turnover rate that is below industry average.

That made me ponder, what does this mean for tech entrepreneurs looking to scale their business? Here are my conclusions:

  1.  Be obsessed with creating the best product that serves the needs of your customers – If you create a great, value-for-money product and take care of your customers, revenue growth should take care of itself.
  2. Always be dissatisfied with the status quo. Find better, faster, cheaper ways of doing things. Improve unit economics and cost discipline. Ultimately, all these activities will be beneficial for the bottom line.
  3. Never give up when things don’t go according to plan. Don’t forget why you started in the first place. Be nimble and be ready to tweak strategy if needed. Anything worth doing is worth doing right.
  4. Take care of your team. Your team is your most valuable asset. When you take care of them, you create the fighting spirit and daring initiative that powers your team to go through the good and bad times with you.

I had wanted to add – be on good terms with your existing and potential investors. But that would be too self-serving!

It appears, if you get the above right, the scaling up should take care of itself. Oh, looks like I inadvertently shared some “how-tos” about scaling your business.